HBO Shows How Awkward Sells

Convincing people to sign up for HBO GO and stream shows to their own devices is easy, just remind them of what it's like enjoying those same shows with the whole family.

Advertising Agency: SS+K, USA Chief Creative Officer: Bobby Hershfield Senior Copywriter: Lindsey Lanpher Copywriter: Richard Tseng Director of Production / Innovation: John Swartz Senior Producer: Kim Cross Digital Strategy and Innovation: Kevin Skobac Group Account Director: Jennifer Barr Production Company: O Positive Director: David Shane Executive Producer: Ralph Laucella Executive Producer: Ken Licata Director of Photography: Marc Laliberte Else Editorial: Mackenzie Cutler Editors: Gavin Cutler and Ryan Steele Post Producer: Evan Meeker
Disclaimer: This video has been re-posted to my channel solely for the purpose of showcasing my own performance demo reel material from previously booked projects.*** Sincerely, Bryan Burton
Advertising Agency: SS+K, USA Chief Creative Officer: Bobby Hershfield Senior Copywriter: Lindsey Lanpher Copywriter: Richard Tseng Director of Production / Innovation: John Swartz Senior Producer: Kim Cross Digital Strategy and Innovation: Kevin Skobac Group Account Director: Jennifer Barr Production Company: O Positive Director: David Shane Executive Producer: Ralph Laucella Executive Producer: Ken Licata Director of Photography: Marc Laliberte Else Editorial: Mackenzie Cutler Editors: Gavin Cutler and Ryan Steele Post Producer: Evan Meeker
Disclaimer: This video has been re-posted to my channel solely for the purpose of showcasing my own performance demo reel material from previously booked projects.*** Sincerely, Bryan Burton
Advertising Agency: SS+K, USA Chief Creative Officer: Bobby Hershfield Senior Copywriter: Lindsey Lanpher Copywriter: Richard Tseng Director of Production / Innovation: John Swartz Senior Producer: Kim Cross Digital Strategy and Innovation: Kevin Skobac Group Account Director: Jennifer Barr Production Company: O Positive Director: David Shane Executive Producer: Ralph Laucella Executive Producer: Ken Licata Director of Photography: Marc Laliberte Else Editorial: Mackenzie Cutler Editors: Gavin Cutler and Ryan Steele Post Producer: Evan Meeker
Disclaimer: This video has been re-posted to my channel solely for the purpose of showcasing my own performance demo reel material from previously booked projects.*** Sincerely, Bryan Burton
Advertising Agency: SS+K, USA Chief Creative Officer: Bobby Hershfield Senior Copywriter: Lindsey Lanpher Copywriter: Richard Tseng Director of Production / Innovation: John Swartz Senior Producer: Kim Cross Digital Strategy and Innovation: Kevin Skobac Group Account Director: Jennifer Barr Production Company: O Positive Director: David Shane Executive Producer: Ralph Laucella Executive Producer: Ken Licata Director of Photography: Marc Laliberte Else Editorial: Mackenzie Cutler Editors: Gavin Cutler and Ryan Steele Post Producer: Evan Meeker

Cannes Lion, Gold, Casting
Cannes Lion, Silver, Script
Cannes Lion, Silver, Direction
Cannes Lion, Silver, Film Campaign
Cannes Lion, Bronze, Web Series

One Show, Gold, Film, Online Films & Video: Short Form, Series
One Show, Gold,Film, Video Craft: Scriptwriting, "Faithful"
One Show, Gold, Film, Online Films & Video: Short Form, Single, "Happily Married"
One Show, Gold, Film, Online Films & Video: Short Form, Single, "Unconditional Love"
One Show, Gold, Film, Online Films & Video: Short Form, Single, "Your Choice"
One Show, Silver, Film, Online Films & Video: Short Form, Single, "Faithful"
One Show, Silver, Film, Online Films & Video: Short Form, Single, "What's He In"
One Show, Silver, Film, Video Craft: Direction, "Faithful"
One Show, Silver, Film, Video Craft: Direction, "Unconditional Love"
One Show Bronze, Film, Video Craft: Direction, "What's He In"

Andy Awards, Gold, Copywriting, "Unconditional Love"
Andy Awards, Gold, Copywriting, "Faithful"
Andy Awards, Gold, Media, "Appreciation"
Andy Awards, Gold, Media, "Unconditional Love"
Andy Awards, Silver, Media, "Your Choice"
Andy Awards, Silver, Media, "Happily Married"
Andy Awards, Bronze, Media, "What's He In"

Webby Awards, Best in Category, Digital Campaigns
Webby Awards, Best in Category, Best Copywriting
Webby Awards, Best in Category, Online Commercials

D&AD, Graphite Pencil, Writing for Advertising, Writing for Film Advertising
D&AD, Graphite Pencil, Film Advertising Crafts, Direction for Film Advertising
D&AD, Wood Pencil, Film Advertising Crafts, Casting for Film Advertising

Adweek Ad of the Day
Creativity Online Editor's Pick